As a phenomenon, retail marketing has a radical impact on business environment and can bring in new technologies, systems and mindsets. The pace of transformation has accelerated and today India has over 12 million retail outlets. Traditionally, most retailers have very localized operations but this nature of the industry is fast changing with the awareness that sources must be developed and a proper merchandising system put in place. The retail industry is now beginning to evolve. The early indicators of this revolution are the mushrooming of better quality retail outlets, a profusion of brands and various product options. Earlier, it was the lack of consumer culture along with low incomes that prevented the development of such formats. The change was kicked off by the economic liberalization of the 1900's and accelerated by the media (cable) boom following the Gulf War, when the radical explosion in media images exposed the Indian consumer to the lifestyle enjoyed in more affluent countries. Over the last decade, there has been a significant evolution in his psyche, a change that has been carefully recorded and documented by behavioral pundits. There has been an attitude change in the way the Indian consumer thinks about shopping. Retailing has now become a key growth area. After 50 years of unorganized retailing and fragmented kirana stores with very basic offerings, fixed prices, zero usage of technology and little or no ambience the industry have finally begun to move towards modernization, systematization and consolidation. Today, we stand at the crossroads of a retail revolution. Total sales going up to $6.6 trillion, the industry today is the world's largest private industry and accounts for over 8 per cent of the GDP in western countries. This concept of organized retail marketing, which has caught on like lightning, is really just the creation of a distribution network that cuts out various intermediary costs and creates a much smoother interface between manufacturer and customer. So, you can browse, window shop, make purchases, break off for a meal, take in some entertainment, and listen to music. Indeed, we are even beginning to demand places where we can avail the luxuries of spending the whole day in one place, taking advantage of a bouquet of services in which shopping is only a part. Premiere dimensionally-stable materials offer a simple, effective, and flexible foundation for your countertop templates.Retail stores may be a comparatively recent phenomenon in India, with a specially created ambience making shopping an experimental affair. The Ideal Base For Your Most Inspired Creations Place your order through our online store, or call our Sales Desk at 60 to order yours today! Samples are available in 50’ rolls at $75.00 and 30’ rolls at $52.50. We are offering this material in 150’ rolls at $166.00/roll with quantity breaks at 10 for $140.00/roll and 20 at $129.00/roll. This red material has been made to the same stringent quality specifications that you have come to expect from ADSI AT-30 material. 010” in thickness, with a textured underside and smooth top. This high visibility material is of the same quality as our popular AT-30 material, is. This material is perfect for that job that requires a little more visibility, without obscuring the product you are cutting. ADSI is offering 30-inch wide, high visibility, RED template material for your granite countertop applications.
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